Take control of your company’s credit spend
Informative Research’s Credit Platform isn’t just about pulling credit—it’s about reducing inefficiency across your entire credit process. That means fewer unnecessary pulls, better borrower retention, and lower total cost of credit per funded loan.
Reveal wasteful spending
Learn how your current approach to buying credit data is costing you more than it should.Develop strategies to improve bottom line
Create actionable and realistic strategies to avoid unnecessary credit expenses.Configure the best-in-class credit platform
Build a rules-based process that ensures your strategies are enforced.Lenders using IR’s Credit Platform have avoided tens of millions of dollars in unnecessary credit expense.
We’re not here to drive transaction volume. We’re here to reduce waste, align with your loan strategy, and deliver long-term value. That’s how we’ve maintained 100% strategic client retention.
We realized we were spending millions annually on credit reports for borrowers who wouldn’t qualify. IR helped us take control of that spending with smarter decisions.
COO, Top-25 IMB
Achieving optimal performance of your credit spend is a choice
Cost of credit today is higher than it’s ever been.
The cost of credit reports and related services has climbed to all-time highs. In today’s environment, every dollar spent on credit must be scrutinized more closely than ever.
Traditional methods of managing credit spend no longer work like they used to.
Legacy credit management approaches were built for a different time – when volumes were high, margins were wider, and pricing more predictable. Today, lenders need real-time visibility into spend, data-driven insights into optimization opportunities and smarter tools to ensure efficiency and compliance to your strategy.
For lenders to take control of rising credit costs, they need to move beyond the status quo.
That’s the power behind Informative Research’s credit platform. By giving lending teams the insight, flexibility, and control they need, IR helps you optimize credit spend, strengthen performance, and build a more resilient operation – no matter what the market throws at you.
Using Smart Rules to Minimize Redundant Credit Inquiries
Using our configurable platform and a repeatable process, we review your historical order data to identify cost-saving opportunities and enforce smarter ordering rules that optimize your consumer data spend. And we work with you to ensure results keep improving.
Set rules by branch, user type, or FICO score range. Limit duplicate pulls, enable exceptions where needed, and enforce credit logic that mirrors your real-world operations.
1. Analyze
Review your historical invoices and calculate your baseline net cost of credit per loan.
2. Strategize
Identify opportunities for reduction based on FICO ranges, user behavior, pull-through, and branch structure.
3. Execute
Implement rules-based workflows directly into your LOS or POS.
4. Review
Track invoice performance against the established benchmark for net credit cost per loan.
Comprehensive Credit
Product Suite
Informative Research offers a full suite of credit solutions including tri-merge, soft pull, and refresh reports. All designed to support every stage of the lending process.
Tri-Merge Credit Reports
- Pulls consumer credit data from all three national credit bureaus (Equifax, Experian, TransUnion).
- Delivers a consolidated report so you don’t have to manually compare three separate files.
- Supports both hard pulls (for underwriting) and soft pulls (for prequalification, without impacting the borrower’s score).
Mortgage Refresh & Account Refresh Reports
- Designed to help lenders re-check a borrower’s credit before closing.
- Automatically aligns the refreshed data side-by-side with the original report, making it easy to spot changes (new tradelines, balance shifts, new inquiries).
- Available in three configurations: Standard, Enhanced with Trended Data, Enhanced New Only
Prequalification Credit Reports
- A soft inquiry credit pull that gives lenders early insight into borrower creditworthiness.
- Pairs with Fannie Mae’s DU Early Assessment so lenders can run Desktop Underwriter findings without a hard pull.
- Helps reduce costs and protects borrowers from unnecessary credit score impacts if they don’t move forward.
Trended Credit Data
- Goes beyond static “snapshot” credit reporting.
- Shows borrower behavior over time (e.g., whether they pay balances in full, revolve debt, or steadily increase balances).
- Enables lenders to better predict risk and align with investor/agency requirements.
Score Models
- Provides multiple credit scoring options including FICO 10T and VantageScore 4.0.
- IR makes these models accessible via its credit reports and platforms, giving lenders flexibility as the market transitions away from legacy FICO models.
Credit Supplements and Services
- Supplements: IR contacts creditors directly to update or verify tradeline data that may be missing or incorrect.
- Rapid Rescoring: Updates bureau files quickly once new information is provided, helping borrowers qualify for better rates or loan approvals.
- Credit Freeze Removal Assistance: Helps lenders when a borrower’s credit is locked.
PreClose Monitoring (PCM)
- Continuously monitors borrower credit from application to closing, alerting lenders to new tradelines, inquiries, balance shifts, or delinquencies.
- Helps lenders meet GSE requirements for pre-close credit monitoring and reduces the risk of last-minute surprises that could impact loan eligibility.
Unlock More Value with Our Tools & Services
Action Center
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Credit Supplements & Rescores
Instead of ordering another credit report, our team verifies trade lines with the issuer and borrower, edits and reissues the existing report, and automatically applies rescoring logic to update the loan file.
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Fully configured to your workflow
We don’t just plug in—we program our platform to reflect your loan strategy, borrower funnel, and internal workflows, down to the branch level—connecting to the tools you already use.
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Ready to take control?
Let’s design a better credit process around your borrowers, your branches, and your bottom line.
Frequently Asked Questions
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What factors influence pricing for your credit products?
Pricing depends on the specific credit products (tri-merge, pre-qual, etc.), volume, bundles and pricing configurations (i.e. closed loan pricing).
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Is there a setup or integration fee?
Nope - there is no fee to get started. We provide onboarding and integration support as part of your service.
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Can I reduce my overall credit spend using this platform?
Yes. Lenders often reduce spend by using our rules-based workflows, pre-qual options, and invoice review process to avoid unnecessary expense.
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What's included in the price - are there hidden fees?
There are no hidden fees. You only pay for the credit products that you order. The platform, support and reporting are included.
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What problems does your credit platform solve for lenders?
It helps control credit costs, reduce unnecessary pulls, streamline workflows, and provide visibility into credit usage and performance - all in one place.
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What happens if the data is inaccurate or missing?
We provide dispute support and supplement services to correct data.
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How does your platform handle compliance and data security?
Our platforms are SOC 2, EI3PA and PCI certified and compliant with all applicable FCRA and data privacy regulations.
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Can this replace my existing credit provider setup - or just supplement it?
It can do both. Some lenders move fully to our platform, while others start by using it alongside existing workflow. We're flexible and will meet you where you are.
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What LOS integrations do you support?
We currently offer direct integrations with several major platforms and are continuously expanding our list. If your LOS isn't on our list, we're happy to build that connection.
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Are there case studies or testimonials available?
Yes! We have real world examples that show how lenders have reduced costs, improved workflow efficiency and gained better oversight of their credit usage.
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What do users like most about your platform?
They like the control, visibility, and automation. They especially like the ability to make changes, request supplements and fix issues all from within the credit report itself.
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What are the best practices for optimizing credit spend?
- Monitor usage by team and channel
- Use soft pulls when possible
- Align timing of order with workflow logic
- Refresh credit instead of repulling a brand new credit report
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Does your credit platform utilize AI in any way?
No. Our credit platform does not currently utilize AI to deliver services.